It’s official, Black Panther has destroyed box office records in its opening weekend.
Despite launching nationwide across the United States on Friday February 16, King T’Challa has smashed $192 million from Fri-Sun and is projected a holiday opening of $218m Friday to Monday.
That’s bigger than the holiday opening for 2009’s Transformers: Revenge of the Fallen ($200m), the biggest Fri-Mon launch of Pirates of the Caribbean: At World’s End ($153m) in 2007 and is the biggest non-sequel launch of all time.
Forbes reports it’s the fifth biggest Fri-Sun opening of all time, just shy of The Avengers ($207m), Jurassic World ($208m), The Last Jedi ($220m) and The Force Awakens ($248m).
On top of that, Black Panther has received a Cinemascore grade of A+, playing evenly to male and female audience members.
Plus the movie has yet to open in Russia and China where they have a few bums to be sat on seats in cinemas.
It’s taken $361 million worldwide so far even if you discount the projection for Monday which happens to be President’s Day, hence the holiday weekend mention earlier.
Scott Mendelson writing for Forbes says we shouldn’t be surprised by the bankability of black movies at the box office.
We’ve known that movies fronted by minorities could be huge box office hits at least, at LEAST, since Jackie Chan and Chris Tucker’s Rush Hour opened with $31 million in September of 1998.
That’s not even counting the likes of Eddie Murphy’s Beverly Hills Cop or Will Smith’s many, many hits.
And let’s not forget those Fast and Furious moves, which proved that diverse casts were totally box office poison by earning record-breaking sums in China and around the world.
In the lead up to the release of the film, Black Panther actor Chadwick Boseman became the first ever Marvel character to appear on the cover of TIME magazine.
— Jamil Smith (@JamilSmith) February 8, 2018
UNILAD wrote last week Black Panther is one Marvel’s most important films in terms of social awareness, while it provides an intelligent, thought-provoking and oft-times visceral commentary about heritage and tradition it’s also accessible enough for a wide range of audiences to enjoy and embrace.
And you can head over here to read the full review.
Based on Jack Kirby’s 1966 comic, the movie is a long overdue celebration of African culture, heritage and heroes featuring Marvel’s first ever predominantly black cast.
Hollywood is going through something of a transition in terms of traditional norms, Black Panther is proving to be another of the positive changes.